Connect with
your Day 1 fans
like never before

Find out who your first ever fans were and sell exclusive merch and experiences to them, driving higher revenue and loyalty for life.

A zero-effort campaign to supercharge early fans.

There's never been a way for artists to know who their first fans are — until now. Unlock the full potential of this fan segment by offering them access to an exclusive item or experience, while also getting valuable marketing intel you can use to increase total superfan spending.

Announce your firstfan campaign on socials.

Your fans import their streaming history into firstfan.

firstfan ranks your fans in chronological order.

Your top firstfans gain exclusive access to a virtual M&G, merch, etc.

You get fan data, streaming analytics, and a marketing engine to use indefinitely.

Announce your firstfan campaign on socials.

Your fans import their streaming history into firstfan.

firstfan ranks your fans in chronological order.

Your top firstfans gain exclusive access to a virtual M&G, merch, etc.

You get fan data, streaming analytics, and a marketing engine to use indefinitely.

Boost lifetime fan revenue by 15+%.

Besides revenue from direct sales to early fans, get fan data, custom streaming analytics, and an early fan marketing engine you can run on autopilot forever.

Individualized data that's 100% yours

Import your fan data — including contact info and socials — into your existing marketing tools.

Custom analytics, made for your team

We give you highly customized streaming analytics, 100% tailored to you.

Personalized marketing on autopilot

Target your early fans with personalized outreach, ie. "You were my 5th fan!" — increasing per-fan revenue and loyalty by 20% or more.

FAQs

1. How do artists benefit from running a firstfan campaign?

For the first time ever, artists can identify who their first fans were and reward them with an exclusive item or experience to purchase directly from the artist. This creates a strong emotional connection that makes fans feel like they have a high stake in the artist's journey. In the process, artists also get early fan data, customized streaming analytics, and a marketing engine to keep targeting their early fans before every drop, forever.

2. How much does firstfan cost to use for artists?

firstfan is completely free to join and use for artists. Depending on what you sell to your fans, we take a revenue share to cover platform, production, and shipping costs.

3. How does firstfan find out who an artist's first fans are?

Fans import their streaming history into the firstfan app, using a simple multi-step process. Many fans are already familiar with doing it on popular music apps like stats.fm (24M+ users). Regardless, we walk them through it step-by-step.

4. What exclusive item or experience should I offer?

The options are endless! Exclusive merch or experiences, creative involvement from fans, early music drops, and so much more are possible.

5. How much work is required from me as an artist?

Minimal effort - all you do is tell your fans to participate on social media and choose what you want to sell them; and that's it. We'll facilitate everything else from start to finish.

6. How soon can we launch my campaign and how long will it run?

We can launch the same day we finalize the item or experience you want to sell to your early fans. To maximize fan participation, we recommend running the campaign for 4-6 weeks, depending on what would work best for you.